7 New York VCs Who Take Their Style Very Seriously

  • New York’s venture capital scene is growing rapidly as more West Coast firms move in.
  • Several New York venture capitalists said they drew their style from the city’s vibrant art scene.
  • Here are seven New York VCs who take their style very seriously.

How does a venture capitalist dress?

The standard answer: All Birds sneakers. Fleece vest from Patagonia. A copy of Yuval Noah Hararis, sapiensin the hand.

In 2019, an enterprising product engineer at startup website AngelList thought those few elements made a Silicon Valley venture capitalist. He reportedly rolled them up into a bundle, which he jokingly attempted to sell online for $500, according to Insider.

But now, some venture capitalists don’t necessarily see the value in dressing alike.

At a VCs summit in New York this fall, guests showed up in bright floral dresses, tailored pant suits, slim-fitting jackets and designer sneakers. It was the first time since the pandemic began that many of the city’s dealmakers have gathered. The impression pressure was palpable.

“There are so many different people coming together to form our tech community in New York,” said Alexa von Tobel, founder and CEO of Inspired Capital and one of the main organizers of the summit. She believes that the display of personal style is an important indicator of this diversity.

In a city like New York, street fashion often varies from neighborhood to neighborhood. The concentration of artists – and those interested in art – creates space for uninhibited expressions of style. And the people-watching opportunities are endless.

Many of the city’s venture capitalists are also taking liberties with their style.

For Siam Capital founder Sita Chantramonklasri, a unique sense of style also defies the visual archetype of who belongs to technology.

“There shouldn’t be a ‘standard’ for who looks, sounds or looks like they fit the typical venture capital investor profile,” she told Insider via email. “In order for us to be best positioned to capture a diverse range of investment opportunities, we must also be a diverse range of investors.”

“Good style” is often synonymous with luxury brands, flashy regalia, and rare displays of wealth. For investors — especially those who work with aspiring founders — deciding what to wear can be a delicate balancing act.

“I work with founders and a lot of founders don’t have a lot of money,” said Ben Sun, co-founder of Primary Capital, another key organizer of the summit. “You don’t want to be the guy who wears the $2,000 jacket. I’m still a little bit self-conscious because I was there. I was a founder.”

Many of the investors Insider spoke to said they prefer to take a “high-low” approach to their clothing: fusing luxury pieces with more affordable finds.

Whether it’s a leather skirt, a pair of sneakers, or a fleece vest, most venture capitalists told Insider that their work style boils down to one thing: personal strength.

“So much of what we call style is actually about gathering yourself for the day’s work and making sure you feel as empowered, as effective and as comfortable as possible,” said Susan Lyne, co-founder of BBG ventures .

Here are seven venture capitalists who take their style as seriously as their investments.